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MSc MARKETING DISSERTATION RESEARCH METHODS SYLLABUS ... 9.8 out of 10 based on 21 ratings.
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MSc MARKETING DISSERTATION RESEARCH METHODS SYLLABUS ... PDF





MSc MARKETING DISSERTATION RESEARCH METHODS SYLLABUS ... Book Contents


Statistics for marketing and consumer research. Representation and manipulation of data through statistics. Emphasis will be placed. on the qualitative research process, as another course subject, Marketing Research, covers quantitative . Information and knowledge are essential for strategic decision making within a .

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